Having a successful corporate identity is not just about creating a logo, you also have to form a certain image that is capable of transmitting the sensations and emotions that your company wishes to project and that is consistent with your values ​​and business philosophy.

We will make sure that your target audience perceives your brand the way you want to project it.

The corporate identity encompasses tangible aesthetic and intangible aspects:

Tangible Aspects

  • Logo: Together with graphic design experts, we will design a logo easy to understand and remember, as well as a unique design that emanates the essence of your brand. < / li>
  • Visual identity: We will choose the colors that suit your personality ( pantone ) and the typography that adequately communicates the features of your brand .
  • Communicational versatility: We will work in the channels where there will be a brand presence (positioning in search engines and social networks ).
 

Intangible Aspects

  • Naming: We will create a name that identifies your brand and is easy to remember. & nbsp;
  • Business philosophy: We will determine your Mission, vision and values ​​that are consistent with your essence.
  • Personality: We will define the human traits that your brand will have.

We work with all the elements that define your brand and differentiate it from the others.

All brand actions must be consistent with what you want to convey.
That is why we will create your corporate identity manual , where all the elements that define your brand will be determined and housed, along with your methods and processes.

 

WHAT IS A CORPORATE IDENTITY MANUAL?

It is a document that collects the main graphic elements of your brand and explains how they should be applied visually both online and offline.

A corporate identity manual saves you time and guarantees consistency

The manual shows what your logo looks like, what your pantone is, what fonts should be used and all other visual elements, as well as your business philosophy, the ideal communication channels and formats to use.