The management of social networks ( community management ) is essential to increase the brand presence on the internet, but there is something more important still, it brings us closer to our users.
By generating a closer relationship with the client, we can answer your questions at any time; In addition, we follow up on any disagreements that may arise. The immediate response is something that users value. We, with any of our social media plans, take care that they have it.
For a good management of SOCIAL NETWORKS , it is necessary to have a SOCIAL MEDIA PLAN
How to create a successful social media plan?
The purpose of planning is to ensure that you meet business objectives. This way we can schedule all the publications that we will offer to your users; then we will measure the results.
To create a good plan, we must first analyze and research certain metrics; here we list the most important ones:
- Internal analysis of the company
- Competitor analysis
- Customer analysis
- Establish objectives, strategies and tactics
- Planning and schedules
These data will help us determine the channels (social network), formats and type of optimal content to use. This plan will also be reviewed from time to time to adapt to changes and new goals.